4 Reasons the Collectibles Market is Exploding, thanks to influencers
Collectible prices are exploding! The famed 1952 Topps Mickey Mantle rookie card sold for 5.2 million earlier this year, Superman and Batman first appearance in comic books sold for over 7 figures. Bored Apes are being sold at Sotheby’s for close to $30 million...
PFPs: An easy transformation of NFTs into art
Introduction to PFPs NFTs have taken up a lot of our mind space this past year despite the drop in value of many of them. However, if NFTs are primarily seen as art, there are many parallels to the current art world. And fortunately or not, we need to introduce...
Let NIL Blast off your post athletics career now
NIL is needed Only 2% of high school athletes become Division I college athletes and less than 2% of these elite athletes become professional athletes. Even after you land the professional contract, many top college picks flame out in the professionals. For example,...
NFTs Revolution, like this rock!
We wrote about NFTs earlier this year when Beeple made his landmark sale. They surged to new highs with nearly $2.5 billion in the first 6 months of 2021, according to Dapp Radar, compared to $13.7 million in the first half of 2020. However, as some NFT aficionados...
5 easy green ways to save the planet
The world is on fire and the green influencer world is trying to do something about it. While there’s a number of influencers that want to help us consume more, there is a growing number that want us to consume less. Advocacy groups like @ExtinctionRebellion are...
The Olympics: Our Best, Most Accomplished Influencers
Most athletes in the Olympics do it for love. There’s some fame and notoriety but if you aren’t having fun, what’s the point? It’s hard to make money in sports. While we hear of the big paydays from Michael Jordan, Usain Bolt, and Michael Phelps, the Olympics remind...
Pinterest: The Soar to Catch Up
Pinterest recently released shoppable links within the application. This allows curators to make money off the products that they feature in their “Idea Pins.” With “Idea Pins,” creators can upload videos enhanced by comments or music, similar to the “Stories” feature...
Nil: Name Image Likeness definitely not Nil
Current State of NIL Up until this year, college athletes were not able to make money based on their on field antics. As of July 1, 2021, thirteen states (AL, AZ, FL, GA, IL, KY, MS, NE, NM, OH, OR, PA, TX) have passed NIL laws which will allow college athletes to...
3 Things We Learned Now that Ideas are Super Valuable
Scott Adams once said “Ideas are worthless, execution is everything” and many venture capitalists and tech aficionados echoed that sentiment. To some degree especially in the business world, it makes sense, but in this new world of easy tools, instant...
The Revolutionary Space Influencers
Space. The final frontier. It is now on the verge of being conquered by humans. Earlier this month Virgin Galactic and Blue Origin led by Richard Branson and Jeff Bezos launched humans into the final frontier. We can mark this date as the beginning of “space...
Damien Hirst: New vs Old; NFT vs Paper
We wrote about NFTs a while back and since that point the NFT market has cooled with some reporting that their NFT portfolio has dropped as much as 50%. Despite that, speculation has run strong with a number of high profile artists, media outlets and celebrities...
Snapping Selfies Safety
Being an influencer is hard, but snapping the perfect selfie is not everything. We talked about burnout before and the constant need to one up your old content as well as other influencers. We should also remind ourselves that we want to stay safe and stay objective...
What is a fair and sincere advertising split?
As instagram starts to test revenue share against advertising sold, we have to ask, how much? The social media companies have aggregated the eyeballs and as Instagram has demonstrated time and again, the desire to control the advertisers too. But as we touched on...
Guest Post: 10 Killer and Proven Influencer Marketing Examples
One word: Authenticity. With merely 1% of millennials relying on traditional forms of advertising to make purchase decisions, there’s a massive need for quality influencers who can be the bridge between brands and their targets. People are simply getting fed up with...
4 Tips to Avoid Burnout
Influencer burnout is here. Cycles are getting faster, fans have seen everything, and trolls are getting meaner. You can’t create content fast enough to keep up, you can’t come up with ideas that are timely enough or interesting enough, and the mean and nasty...
Reminder: We are lucky … Happy Birthday America
As the 245th edition of America’s birthday comes upon us, let’s remind ourselves of how lucky we are. With the advent of social media about a decade ago, all of us have a choice to broadcast our thoughts, feelings, ideologies, and beliefs. Sure, we may complain every...
Twitter Blue Revealed: Dead or Game Changer?
Twitter Blue launched earlier this month in Australia and Canada. It costs $3.49 CAD and $4.49 AUD per month. Features released in “Blue” include an “undo” feature where you can retract your tweets before they go live, a bookmark folders so you can group saved tweets...
The New Tech CEO’s Power: Influence
Elon Musk, CEO of Tesla, was recently on Saturday Night Live. Yes, you read that right. Elon Musk, a self proclaimed nerd, was the HOST of Saturday Night Live, the variety show that has claimed celebrities, sports athletes, and pop stars. The Tech CEO is becoming the...
The Powerful Non Alcoholic Revolution Explodes
Non Alcoholic Start The non alcoholic revolution started with Dry January, where many take the month off from drinking alcohol after going a bit too far during the holidays and New Year. However with the pandemic, a very noticeable trend is the extension of Dry...
Influencers Move Crocs
Influencers Move Crocs Kylie Jenner built her makeup brand, Kylie Cosmetics, simply through her own influence and reach. In addition to Jenner, many influencers have built their own brands on the strength of their following. However, there’s also been many traditional...
